Content Creator

Full-time (Remote)

Job Title: Content Creator for Astro’s Personal Brand and Murror
Location: Ho Chi Minh City

About Astro and Murror:

Astro is an entrepreneur and thought leader in the mental health space. Murror is an innovative platform focused on self-compassion, strongly emphasizing connecting with Gen Z audiences. Together, they aim to inspire and create products that help the young generation build emotional intelligence and resilience.


Job Overview:

We are seeking a creative and talented Content Creator to assist Astro in producing high-quality, engaging content that elevates his personal brand and promotes Murror’s mission. The ideal candidate is a storyteller at heart, deeply connected to Gen Z culture and trends, with a knack for creating compelling content across various digital platforms.

Key Responsibilities:

  • Content Strategy & Planning:

    • Collaborate with Astro to develop a content roadmap that aligns with personal branding and Murror’s objectives, focusing on Gen Z engagement.

    • Research industry trends, Gen Z audience preferences, and competitor activities to inform content creation.

  • Content Creation:

    • Produce engaging written content, including blog posts, articles, newsletters, and social media copy that resonate with Gen Z.

    • Develop multimedia content such as videos, podcasts, infographics, and visual assets appealing to Gen Z sensibilities.

    • Ensure all content reflects Astro’s voice, style, and brand guidelines.

  • Social Media Management:

    • Manage and grow Astro’s social media presence on platforms popular with Gen Z, like Instagram, TikTok, Twitter, and Snapchat.

    • Create and schedule posts, engage with the audience, and monitor analytics to optimize performance.

  • SEO & Analytics:

    • Implement SEO best practices to increase organic traffic and improve search rankings among Gen Z demographics.

    • Use analytics tools to track content performance and adjust strategies accordingly.

  • Collaboration:

    • Work closely with Murror’s marketing team to ensure content consistency and synergy.

    • Coordinate with designers, videographers, and other creatives as needed.

Qualifications:

  • Education & Experience:

    • Bachelor’s degree in Marketing, Communications, Journalism, or a related field.

    • 2+ years of experience in content creation, copywriting, or digital marketing.

    • Proven portfolio showcasing content that appeals to Gen Z across various platforms.

  • Skills:

    • Exceptional writing and editing abilities.

    • Deep understanding of Gen Z culture, trends, and digital behavior.

    • Proficiency in content creation tools (e.g., Adobe Creative Suite, Canva).

    • Familiarity with CMS platforms like WordPress.

    • Strong understanding of SEO principles and social media algorithms.

    • Video editing skills are a plus.

  • Attributes:

    • Creative thinker with a keen eye for detail.

    • Self-motivated and able to work independently.

    • Excellent time-management and organizational skills.

    • Passionate about [industry/niche relevant to Astro and Murror] and connecting with Gen Z audiences.

What We Offer:

  • Opportunity to work closely with a leading figure in the industry.

  • Flexible work environment with remote options.

  • Professional growth and development opportunities.


Astro and Murror are equal opportunity employers. We celebrate diversity and are committed to creating an inclusive environment for all employees.